Services
Cross-promotion
Cross- promotions – is the kind of promo actions involving simultaneously several companies. Cross-promotion as a rule means the involvement of goods with attendant service activities or facilities. For example: promotion of microwave ovens with pizza, medical services with medical facilities.
Carrying out a of cross-promotion highly influences the balance of expenses and effectiveness and it is one of the best ways of promotion when you have a limit in budget or in current aims of general advertising policy of clients.
