Services
Mystery shopper
Mystery shopping is the motivational program which purpose is to increase the level and the quality of servicing by means of checks mystery shopper. The technique "mystery shopping" is applied not only to reveal infringements in service, which are supposed by the company personnel but also to encourage the best and diligent employees.
How to provide performance by your employees of the established standards of service, how to pay their attention to defects in their work, how to help to raise quality of service? There are a lot of questions and only one simple answer:
Mystery Shopping: secret buyer in Moscow, the control of the personnel and quality of servicing
The Service "mystery shopping" is very important and useful almost to any company.
The success of your business depends on desire of the buyer to return to you in the second, third time, so ask him: what is the problem of your enterprise? What can be easier. But only if you wish to receive the simple answer which hardly can help you. If you wish to introduce the new quality standards, to outline the workers a zone of their professional growth, to motivate them, the professional answer is necessary.
Our company owns successful efficient technologies of qualitative and quantitative analytics of performance of performance of standards of sales, and possesses knowledge of the most effective "selling" technicians. By means of service "Mystery shopping" we will help you to estimate all stages of sales, to focus attention on errors and advantages of your employees' work. And with our help you can estimate the dynamicsof a degree change in service at your company and correctly direct your efforts and the efforts of employees to the most actual problems and, the main thing – quickly and effectively solve them.
Mystery shopping (term and statistician history)
The Service « mystery shopping » (or as sometimes called – «secret buyer ») occurs from an English word-combination mystery shopping and means some marketing research in which the secret buyer incognito checks the quality of rendered services in the investigated organization, playing a role of the potential client or the buyer.
Research by a method «mystery shopping», sometimes compared to control purchase though «secret buyer» can solve a much more wide range of problems:
1. An estimation of knowledge of the personnel and learning efficiency; 2. A quality estimation of POS materials; 3. Motivation of the personnel; 4. The analysis of competitors' work (investigation); 5. Audit of shops; 6. And others;
The Service "mystery shopping" also allows to understand, how those or other standards are observed in the company.
In Russia the service «mystery shopping» has received various variants of translation: more often people use names the secret buyer and the mystery buyer, less often the latent buyer or confidential, sometimes the secret buyer is called the false client, and by analogy to the Soviet control purchase by the control client.
More often the service secret buyer trading, order organizations, networks of retail trade, but also it can be banks, gas stations, the companies cellular operators, the insurance companies, automobile dealers, airlines, restaurants, etc. In the world the companies spend on the service «mystery shopping» about 1,5 billion dollars annually (from which Russia consists about 1 %).
Experts of our company within the limits of the service «mystery shopping»:
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Will develop for you the offer making the allowance for the features of your organization -
Will inspect audio and video recordings -
Will give the report on the spent checks in a mode of real time.
We are ready to work across all Russia.
Our agency renders services in placing POSM and carrying out promotional campaigns in territory of trading space of gas stations with other services Rosneft in Moscow, the Moscow area, Samara and Rostov on Don.
Placing POSM in gas stations with other services ROSNEFT>>
To receive professional consultation on the service «mystery shopping» or to order service, please, fill the form, and we will answer within an hour, or contact us by phone 8 (495) 650-08-09
